Technology and analytics
Will Your Gen AI Strategy Shape Your Future or Derail It?
By studying 100 brand implementations of gen AI, researchers have discovered four archetypes for how companies are using the technology strategically....
Jul 25, 2025
4 results for "Yash Raj Shrestha"
Partner Article
A New Machine Learning Approach Answers What-If Questions
Insights delivered by traditional machine learning models are of limited help when managers need to understand the impact of different choices on business...
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Organizational Decision-Making Structures in the Age of Artificial Intelligence
How does organizational decision-making change with the advent of artificial intelligence (AI)-based decision-making algorithms? This article identifies...
$8.95Buy now in storeCase Study Reprint
Yash Raj Films
Set in 2017, the case describes the evolution of Yash Raj Films (YRF) in the Hindi-language movie industry, popularly called Bollywood, in India. In the...
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