Strategy
A Playbook for Negotiators in the Social Media Era
Social media has changed how business interacts with the public, governments, and each other, but negotiation strategies rarely take it into account....
Apr 16, 2021
11 results for "Ron Fortgang"
Case Study Reprint
Steve Perlman and WebTV (A)
The dynamics of a linked series of internal and external negotiations involved in launching, growing, and selling a high-tech, Internet start-up are explored....
$11.95Buy now in storeCase Study Reprint
Honda-Rover (A): Crafting an Alliance
Faced with vexing financial challenges in 1993, British Aerospace (BAe) is determined to shed its loss-making automaker, Rover. It offers to sell its...
$11.95Buy now in storeCase Study Reprint
Steve Perlman and WebTV (B)
The dynamics of a linked series of internal and external negotiations involved in launching, growing, and selling a high-tech, Internet start-up are explored....
$5.00Buy now in storeCase Study Reprint
Honda-Rover (B): Honda Draws the Line
Supplements the (A) case.
$5.00Buy now in store- Business and society
Negotiating the Spirit of the Deal
Most experienced negotiators are comfortable working out the terms of an economic contract--they bargain for the best price, haggle over equity splits,...
Case Study Reprint
Honda-Rover (D): The Changing Tide of the BMW-Rover Alliance
Supplements the (A) case.
$5.00Buy now in store- Leadership and managing people
Chinese Negotiation
Most Westerners preparing for a business trip to China like to arm themselves with a list of etiquette how-tos. Such advice can help get companies in...
The Chinese Negotiation
You’ve heard the tips for negotiating in China: Bow and scrape. Dress funereally. Bestow expensive gifts. To move your dealings to the next level, you need to understand the cultural context of Chinese business style.
