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5 results for "Matt Ariker"

Business management
Quantifying the Impact of Marketing Analytics
- Matt Ariker,
- Alejandro Diaz,
- Christine Moorman,
- Mike Westover
Nov 05, 2015
Business management
CMOs and CIOs Need to Get Along to Make Big Data Work
- Matt Ariker,
- Jesko Perrey
Feb 04, 2014
Business management
How Marketers Can Personalize at Scale
What it takes to get it right.
- Matt Ariker,
- Jason Heller,
- Alejandro Diaz,
- Jesko Perrey
Nov 23, 2015
Business management
Five Roles You Need on Your Big Data Team
- Matt Ariker, Tim McGuire, and Jesko Perry
Jul 22, 2013
Strategy
Don’t Try to Be a Publisher and a Platform at the Same Time
What seems like a great model in theory is tough to pull off in practice.
- Lydia Laurenson
Jan 19, 2015

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